CPM – Collection Première Moscow: International Fashion & Apparel Exhibition tour

The exhibition covers women’s, men’s, and children’s clothing, footwear, bags, and fashion accessories. Lingerie, loungewear, sleepwear, swimwear, and activewear are also presented through the specialized Dreams by CPM section. This allows buyers to explore several product categories during a single visit and identify brands that match their retail assortment.

For retailers and trading companies, the value of attending depends on selecting products that suit their target markets. Evaluating fabric quality, stitching, sizing, wholesale prices, and supply conditions, alongside emerging fashion trends, helps buyers make informed purchasing decisions. Direct discussions with brand representatives also provide opportunities to explore long-term partnerships and expand sourcing networks.

Main Exhibition Sectors at CPM – Collection Première Moscow

Women’s Clothing

Casualwear, formal and business attire, dresses and blouses, skirts and trousers, jackets and coats, and seasonal women’s fashion collections.

Men’s Clothing

Casualwear, formalwear, suits, shirts, trousers, jackets, and seasonal men’s clothing collections.

Children’s Clothing

Girls’ and boys’ clothing, everyday children’s wear, seasonal collections, comfortable clothing, and related products.

Footwear & Fashion Accessories

Footwear, handbags, belts, scarves, hats, fashion accessories, and complementary fashion products.

Premium Fashion & Designer Collections

Premium-quality clothing, designer collections, brands with distinctive styles, and products featured in the CPM Prime section.

Lingerie, Loungewear & Sleepwear

Women’s, men’s, and children’s underwear, loungewear sets, sleepwear, pajamas, and robes.

Swimwear, Beachwear & Activewear

Swimsuits, swimwear, beachwear, fitness clothing, yoga apparel, and sports-related accessories.

Retail Equipment & Store Design

Retail equipment, mannequins, store interior design, window displays, lighting, product presentation systems, and pop-up store equipment.

Retail Technology & Services

Retail automation, information technology, retail marketing, customer loyalty programs, packaging, advertising, and services supporting retail business development.

Specialized Sections & Concurrent Programs

CPM – Collection Première Moscow features several specialized exhibition sections and business programs alongside its fashion brand displays. Visitors can select the areas most relevant to their sourcing and commercial objectives.

Dreams by CPM is a specialized project dedicated to lingerie, loungewear, sleepwear, swimwear, and fitness apparel. For retailers operating in these product categories, this section provides an opportunity to focus on relevant brands and suppliers.

CPM Prime highlights design-driven collections, material quality, and distinctive brand identities. It is particularly relevant for buyers seeking products for specialized boutiques and premium fashion retailers.

CPM Shop & Retail Solutions focuses on retail equipment, store design, and retail services. In addition to sourcing fashion products, store managers can explore lighting solutions, merchandising systems, product displays, and retail technologies.

The Russian Fashion Retail Forum (RFRF) is another important part of the exhibition’s business program. According to the official report for the September 2026 edition, the forum featured 80 business sessions across five thematic areas, covering topics such as store management, e-commerce, product assortment planning, and customer service.

These figures refer to the September 2026 edition. The program for the next exhibition should be checked separately.

Why Visit CPM – Collection Première Moscow?

Evaluating product quality in person is one of the main advantages of attending the exhibition. While photographs and catalogs are useful for an initial introduction to a brand, examining physical samples allows buyers to assess fabric quality, stitching, colors, and design details. They can then compare these features with wholesale prices and their customers’ preferences.

Negotiating seasonal orders is equally important for fashion retailers. Minimum order quantities (MOQs), size assortments, color options, delivery schedules, and reorder availability should all be clarified before placing an order. Reviewing previous seasons’ sales data can help buyers select product styles and quantities more effectively.

Discovering new brands and suppliers can also help retailers expand their product ranges. For example, a store specializing in women’s clothing may want to introduce handbags, footwear, or loungewear. Comparing different brands and their commercial terms helps buyers select products that align with their store’s positioning.

Exploring distribution and agency opportunities is particularly relevant for trading companies. During negotiations, buyers should discuss distribution territories, sales support, supply continuity, and the terms of operating in their target markets. The exhibition’s official Agency Wanted program is designed to connect fashion brands with potential distributors and business partners in Russia.

Beyond fashion sourcing, the retail solutions sections can benefit businesses planning to open new stores or improve existing retail spaces. Comparing equipment and discussing store design, merchandising, and sales technologies can make an exhibition visit valuable beyond purchasing clothing collections.

Who Should Visit CPM – Collection Première Moscow?

CPM – Collection Première Moscow is primarily intended for trade professionals from the fashion and textile industries, as well as representatives of specialized industry media.

Key professional visitor groups include:

• Clothing Importers & Distributors

• Women’s, Men’s & Children’s Clothing Wholesalers

• Boutique Owners & Multi-Brand Fashion Retailers

• Retail Chain Purchasing Managers

• Online Fashion Store Managers

• Footwear, Handbag & Fashion Accessory Retailers

• Lingerie & Loungewear Retailers

• Fashion Brands & Apparel Manufacturers

• Fashion Designers & Collection Development Managers

• Sales Representatives & Showroom Managers

• Retail Equipment & Store Design Companies

• Retail Technology & Service Providers

• Trading Companies & Professional Buying Agents

To make the most of their time at the exhibition, visitors should identify their preferred product categories, target price ranges, and brands before travelling. Recording product sample details and each supplier’s proposed commercial terms also makes it easier to follow up on negotiations after returning home.

CPM – Collection Première Moscow Exhibition Visit Services by Exhibition Makers

Exhibition travel arrangements should reflect each visitor’s commercial objectives. Sourcing seasonal collections for a boutique, exploring distribution opportunities, or purchasing merchandise for a retail chain requires different meeting schedules and supplier selections.

With over 15 years of experience in domestic and international exhibitions, Exhibition Makers provides travel planning and professional exhibition visit services for companies attending trade exhibitions in Russia.

Exhibition Makers services include:

• Round-trip flight reservations

• Hotel reservations tailored to the travel itinerary

• Russian visa assistance

• Travel insurance

• Airport transfers

• Exhibition transfers

• Exhibition registration and visitor badge assistance

• Professional exhibition visit planning

• Identification of relevant brands and exhibitors

• Interpreter services for business negotiations

• B2B business meeting coordination, when required

• Evaluation of distribution and agency opportunities

• Pre-travel consultation

• Coordination of company and showroom visits, where possible

• Order shipment and foreign currency transfer coordination, when required

Exhibition Makers can organize travel arrangements and business meetings according to each company’s industry and commercial objectives.

Defining the target market, purchasing budget, product categories, and ordering requirements before travelling helps buyers identify relevant exhibitors and make better use of their time at the exhibition.

The Importance of Exhibition Stand Design & Construction at CPM – Collection Première Moscow

At a fashion trade exhibition, an exhibition stand should clearly communicate the brand’s identity and the variety of its collections. Organizing products by style, season, or customer segment helps buyers quickly identify collections that match their requirements.

Lighting should accurately represent the colors and textures of garments. Well-planned clothing racks, mannequins, and accessory display areas also make products easier to examine. For brands accepting wholesale orders, dedicated meeting spaces and easy access to catalogs, size charts, and pricing information are particularly important.

Professional exhibition stand design and construction in Moscow should reflect the volume of products being displayed, the brand’s visual identity, and the sales team’s requirements.

An effective stand layout creates a clear visitor flow while providing sufficient space for presenting collections, conducting business discussions, and placing orders.