Iran Bicycle and Motorcycle Exhibition at a Glance

The Tehran Bicycle and Motorcycle Exhibition is a smart entry point into the growing light transportation market in Iran and the region. By bringing together key industry players, this event offers a practical space to assess market capacity, negotiate with local partners, and showcase global innovations. For international companies, participating in this exhibition is an opportunity to turn market potential into real business opportunities.

Iran’s Significant Share in the Global Bicycle and Motorcycle Market

According to the latest data published by the Iranian Motorcycle Industry Association, motorcycle production in the country has exceeded 1.69 million units over the past five years. Estimates indicate that the motorcycle manufacturing industry in Iran incurs approximately $600 million in annual foreign currency costs. Considering the annual production volume of nearly 600,000 units, the average foreign currency cost per motorcycle stands at around $1,000. This level of currency expenditure highlights the industry’s heavy reliance on imported parts and raw materials.

According to a report by the Tehran Times, in just the first nine months of this year, motorcycle production in Iran grew by 37%, reaching over 435,000 units. This upward trend confirms Iran’s high market potential for investment and the entry of international brands.

Entering the Iranian Market Through the Tehran Bicycle and Motorcycle Exhibition

In recent years, Iran has taken a development-oriented approach to the light transportation industry, aiming to enhance urban mobility, reduce the use of private cars, lower energy consumption, and control air pollution. As part of this strategy, the country has committed to holding the International Bicycle and Motorcycle Exhibition in Tehran on an annual basis.

By attracting foreign companies and providing a space for negotiation, the Tehran International Exhibition plays a key role in developing Iran’s export capacity. This annual event is poised to turn Iran into a regional hub for the bicycle and motorcycle industry.

For international companies, the Tehran Bicycle and Motorcycle Exhibition offers a specialized and strategic platform for entering Iran’s dynamic and growing market. Given the domestic manufacturers’ reliance on imported components and manufacturing technologies, the event presents a valuable opportunity to showcase advanced products and technical services, while forming industrial partnerships.

With a strong production infrastructure and access to regional markets such as Iraq, Afghanistan, and Central Asia, Iran is becoming a potential export hub for light transportation. Registering and booking a booth at this exhibition allows foreign companies to secure their position in the regional supply chain, conduct on-the-ground market analysis, and map out targeted investment strategies.