Azerbaijan Beauty Industry Exhibition (BEAUTY AZERBAIJAN)

Azerbaijan Beauty Industry Exhibition is the only and most important event in the field of beauty industry in Azerbaijan and a meeting place for manufacturers, distributors and industry professionals. The exhibition participants had a great opportunity to present their products, establish the necessary contacts with potential customers and partners, as well as get acquainted with the latest industry trends.

Azerbaijan Beauty Industry Exhibition sectors

• Tools and equipment for cosmetology and aesthetic medicine
• Personal hygiene products
• Natural Cosmetics
• Decorative Cosmetics
• Professional Cosmetics
• Beauty salon equipment and hairdressing supplies
• Hair and body care products
• Elderly Care Products

Why Exhibit in Azerbaijan Beauty Industry Exhibition?

Exhibitions occupy a special place in the marketing and communications strategy of any company. There is no other means of communication which can be approached so individually and nowhere else it is possible to provide face to face negotiation with customers, bringing into play all the five senses (sight, hearing, taste, touch and smell) to make them aware of their need for information or, in some cases, to satisfy an existing need for such information.

A specialized industrial exhibition is a place for bringing all its branches together and the opportunities offered opportunities are almost limitless. In any successful business getting in touch with customers is a key strategic factor in both international and local markets. Another advantage of taking part in an exhibition is that it affords an opportunity to maintain contacts with existing clients. Researches of the exhibitions prove that “exhibiting goods at a trade fair influences purchasing decisions six times more than any other method and people remember exhibitions longer than adverts”. Statistics prove that 57 percent of buyers purchase goods and services at exhibitions and 90 percent of visitors use the information they obtain at exhibitions when making decisions about buying certain goods or services.

Among the advantages of taking part in an exhibition is that a company attracts attention to its goods – and not just the attention of the specific group of people visiting the exhibition, but also of the media and of the state structures. It also offers them quantitatively and qualitatively excellent contacts with the targeted group at a relatively low cost. Exhibitions afford the most direct form of sales: face to face with potential clients and suppliers. The cost of conducting business through exhibitions is almost half of that (45 percent) of using more traditional direct sales methods. Given the estimated cost of one visitor, the costs of exhibiting are considerably lower than those of any other form of advertising.

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Why Visit BEAUTY AZERBAIJAN?

• Find out about innovations in the sector
• Study the state of the market and get new ideas
• Make new contacts
• Build on relations with existing customers
• Get information in “live” conversation, which is not always available in other information sources
• See a wide selection of goods in a short period of time
• Choose and assess suppliers of new products/technology
• Compare one product with another
• Conclude deals
• Become agents/distributors for famous producers
• Acquire technical knowledge
• Meet technical personnel and discuss ways to solve problems or upgrade
• Discuss business issues in objective, business environment
• Establish direct link between price and quality
• Compile and add to an information database
• Begin cooperation, alliances and joint enterprises
• Be up-to-date with contemporary innovations and new technologies
• Have access to different information services, essential in the search for investment and partners

The importance of booth construction in Azerbaijan Beauty Industry Exhibition